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Market Research · Quiz 1 · 27 Oct 2024 · September 2024 term

Question 8: Please look at the grid below and identify the SEC under …

Question 8

+1 markOne correct option

Please look at the grid below and identify the SEC under the given situations of the household

PLEASE USE THE GRID BELOW TO DETERMINE THE SEC

SOCIO ECONOMIC CLASSIFICATION (URBAN) GRID

OccupationIlliterateSchool upto 4 yrs / literate but no formal schoolingSchool 5-9 yearsSSC / HSCSome College but not GraduateGraduate / Post Graduate - GeneralGraduate / Post Graduate - Professional
Unskilled WorkersE2E2E1DDDD
Skilled WorkersE2E1DCCB2B2
Petty TradersE2DDCCB2B2
Shop OwnersDDCB2B1A2A2
Businessmen / Industrialist With employees : 0DCB2B1A2A2A1
1 to 9CB2B2B1A2A1A1
10 +B1B1A2A2A1A1A1
Self Employed ProfessionalsDDDB2B1A2A1
Clerical / SalesmenDDDDB2B1B1
Supervisory levelDDDDB2B1A2
Officers / Executives – JuniorCCCB2B1A2A2
Officers/Executives - Middle/SeniorB1B1B1B1A2A1A1

Based on the above data, answer the given subquestions.

A young couple with a 10 year old child. The husband is a graduate and runs his own retail store of IT and peripherals business with 12 employees. The wife is also a graduate and has her own business in fashion and textiles. The husband’s and the wife’s salary are used for meeting monthly household expenses, in the proportion of 80:20.

  1. A

    A1

  2. B

    A2

  3. C

    E1

  4. D

    B2

  5. E

    C

Show answer

Correct answer

  • A

    A1

Question 8 of 40 in the IIT Madras BS Market Research (Market Research) Quiz 1 paper sat on 27 Oct 2024, in the September 2024 term (IIT M DEGREE AN EXAM QDB2 27 Oct 2024). It carries 1 mark.

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