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Market Research · Quiz 1 · 27 Oct 2024 · September 2024 term

Question 13: If the company instead decides that the key metric is th…

Question 13

+2 marksOne correct option

Answer the given subquestions:

If the company instead decides that the key metric is the percentage of satisfied customers, and wants the same level of accuracy (plus or minus 10% accurate) and confidence (95%), then what should be the sample size?

  1. A

    96

  2. B

    146

  3. C

    422

  4. D

    265

Show answer

Correct answer

  • A

    96

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Question 13 of 40 in the IIT Madras BS Market Research (Market Research) Quiz 1 paper sat on 27 Oct 2024, in the September 2024 term (IIT M DEGREE AN EXAM QDB2 27 Oct 2024). It carries 2 marks.

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