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Market Research · Quiz 1 · 16 Jul 2023 · May 2023 term

Question 24: The scale shown here is a balanced scale since the term …

Question 24

+1 markOne correct option

Based on the given statements with respect to questionnaire design and scales. Pl indicate true / false for each statement , answer the given subquestions.

The scale shown here is a balanced scale since the term “above average” can be interpreted as a neutral point– very poor, somewhat poor, above average, somewhat good, very good

  1. A

    True

  2. B

    False

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Correct answer

  • B

    False

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Question 24 of 40 in the IIT Madras BS Market Research (Market Research) Quiz 1 paper sat on 16 Jul 2023, in the May 2023 term (IIT M DEGREE AN2 EXAM QPE2 16 JULY 2023). It carries 1 mark.

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