Question 21
Statement with respect to questionnaire design and scales.
Scales should be designed in such a way that the distribution of responses over the scale follow a normal curve.
TRUE
FALSE
Statement with respect to questionnaire design and scales.
Scales should be designed in such a way that the distribution of responses over the scale follow a normal curve.
TRUE
FALSE
Correct answer
FALSE
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Question 21 of 40 in the IIT Madras BS Market Research (Market Research) Quiz 1 paper sat on 26 Feb 2023, in the January 2023 term (IIT M DEGREE AN4 EXAM QPE4 26 Feb 2023). It carries 1 mark.