Quiz Space

Design Thinking for Data-Driven App Development · Quiz 2 · 1 Dec 2024 · September 2024 term

Question 12: What insights can be gained from analyzing a persona and…

Question 12

+1 markOne correct option

What insights can be gained from analyzing a persona and a customer journey map? 1. Basic demographic and psychographic details of customers, such as their age, location, preferences, and behaviours.
2. Underlying concerns, values, motivations, and goals of customers, their experiences, emotions, and interactions with a product or service.
3. Understanding what customers care about for creating products and services that resonate with them.
Select the correct option using the codes given below:

  1. A

    1 and 2 only

  2. B

    1 and 3 only

  3. C

    2 and 3 only

  4. D

    1, 2 and 3

Show answer

Correct answer

  • D

    1, 2 and 3

See the whole paperTake it as a mock test

Question 12 of 30 in the IIT Madras BS Design Thinking for Data-Driven App Development (Design Thinking) Quiz 2 paper sat on 1 Dec 2024, in the September 2024 term (IIT M DEGREE AN EXAM QDB2 01 Dec 2024). It carries 1 mark.

More questions from this paper

  1. Q1How does the concept of empathy in Karmic Design Thinking relate to the teachings of Lord Buddha?
  2. Q2In the Four Noble Truths, Samudaya is to find out the reason for suffering. In the Karmic Design Thinking context, what…
  3. Q3Which of the following statements is NOT a characteristic of a project?
  4. Q4Which of the following best describes a key tenet of effective Agile development?
  5. Q5Which of the following are methods used in the Empathize/ first phase of any Design Thinking methodology?\ Interviews a…
  6. Q6In Karmic Design Thinking, what are the important phases that one needs to analyze while creating a customer journey ma…
  7. Q7Which of the following descriptors contains elements of an effective persona?
  8. Q8Customer journey maps help teams:\ Step into a customer’s shoes and understand their perspective\ Gain empathy to under…
  9. Q9State whether the following statement is true or false:\ "If you already have a product or service in the market, creat…
  10. Q10Consider the following statements about Design Research and select the correct answer: Statement 1: Design Research is …
  11. Q11According to Don Norman in The Design of Everyday Things, what is essential for achieving good design in the face of ‘c…
  12. Q13How should we handle steps in the customer journey map that show sad-face emoticons?
  13. Q14Which of the following best describes the purpose of a "How Might We" in the Design Thinking process?
  14. Q15When testing a prototype with a group of users, which of the following should you avoid?
  15. Q16In Karmic Design Thinking, which of the Four Noble Truths corresponds to the Test phase?
  16. Q17State whether the following statement is True or False:\ “Once in the Test stage, it is advisable to revisit the Empath…
  17. Q18State whether the following statement is True or False:\ “In Multi-Why analysis, it is essential to determine the answe…
  18. Q19In Karmic Design Thinking, when using Multi-Why analysis with real customers or target users, what approach should be t…
  19. Q20After applying Multi-Why analysis to identify the deeper problem, which of the following steps should be taken next?\ V…
  20. Q21Consider the statements about ‘silent brainstorming’ in Karmic Design Thinking\ At the beginning of brainstorming, the …
  21. Q22How should conflicts of interest be addressed during the Analyze phase in design thinking?
  22. Q23Which two core concepts form the foundation of TRIZ?\ Silent brainstorming\ Innovation algorithm\ Traditional logic\ Co…
  23. Q24In the Design Thinking process, the Solve phase is characterized by encouraging the generation of a wide range of creat…
  24. Q25According to Don Norman’s principles on Human Factors in Design, which of the following best describes the role of "aff…
  25. Q26[Nature’s Glow] Prem has received customer feedback about his packaging and website usability through customer ratings …
  26. Q27[Nature’s Glow] After completing the previous phase (in Question No. 28), which phase of the Karmic Design Thinking pro…
  27. Q28[Nature’s Glow] With the insights gathered in the previous step, (in Question No. 29),what is your next step in applyin…
  28. Q29[Nature’s Glow] You have some ideas to address almost all the pain points identified. What should your next action be i…
  29. Q30[Nature’s Glow] Prem and you are working together to ensure quality packaging, optimize website performance, and make n…