For the given statements with respect to questionnaire design and scales. Pl indicate true / false for the each subquestions
Excessive use of open-ended questions in a quantitative study questionnaire indicate that the researcher is being lazy
True
False
For the given statements with respect to questionnaire design and scales. Pl indicate true / false for the each subquestions
Very often, good quality responses are not given by respondents for open-ended questions
True
False
For the given statements with respect to questionnaire design and scales. Pl indicate true / false for the each subquestions
When deciding which scale to use in a questionnaire, it is better to continue using the same scale with which the researcher has prior experience
True
False
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The IIT Madras BS Market Research (Market Research) Quiz 1 paper sat on 13 Jul 2025, in the May 2025 term: 40 questions for 50 marks in 120 minutes. The first 3 questions are below. Sign in with Google — it is free — to see the whole paper with its answers and explanations, in learning mode or as a timed mock test.
| Feature | Market Research Quiz 1 13 Jul 2025 at a glance |
|---|---|
| Term | May 2025 term |
| Subject | Market Research |
| Course code | BSMS3002 |
| Questions | 40 |
| Marks | 50 |
| Duration | 120 min |
| MCQ | 37 |
| Numerical | 3 |
| Official paper | IIT M DEGREE AN EXAM QDB2 13 July 2025 |
| Negative marking | No negative marking. |
| Updated |
