Question 35
Read the case study, then answer the given subquestions .
Similar to the case of the Shivanasamudram Falls story, the Hoover Dam is one of the greatest engineering achievements in history, serving as a beacon of American innovation and progress. The dam was built during the Great Depression, and it not only provided much-needed jobs but also harnessed the power of the Colorado River to create a reliable source of electricity for the Southwest United States. Your Design Thinking and Innovation firm has been approached by the Hoover Dam Authority to help them figure out how to improve the visitor experience and make the dam more accessible to tourists.
Which of the following is an example of a way your firm can incorporate human centricity in its design thinking approach to improving the visitor experience at the Hoover Dam?
Conducting market research to determine the most profitable areas to investin
Collaborating with local businesses to increase tourism
Conducting user research to determine pain points and needs of visitors
Developing a new marketing campaign to attract more visitors