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Design Thinking for Data-Driven App Development · End Term · 30 Apr 2023 · January 2023 term

Question 30: Which of the following is the best method to identify pa…

Question 30

+2 marksOne correct option

Read the case study, then answer the given subquestions.
Case Study: Design Thinking for a Fitness App
A fitness app company named Bala Vijayam wants to improve its user experience and increase user engagement. As a Design Thinking consultant, you have been hired to help the company identify pain points, generate ideas, and create and test prototypes.

Which of the following is the best method to identify pain points in the customer journey map?
1. Conducting a survey 2. Fly on the wall research 3. Observations
Choose the correct answer using the options given below:

  1. A

    1 and 2 only

  2. B

    2 and 3 only

  3. C

    1 and 3 only

  4. D

    1, 2 and 3

Show answer

Correct answer

  • D

    1, 2 and 3

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Question 30 of 39 in the IIT Madras BS Design Thinking for Data-Driven App Development (Design Thinking) End Term paper sat on 30 Apr 2023, in the January 2023 term (IIT M DEGREE ET1 EXAM QPE2 S1 30 Apr 2023). It carries 2 marks.

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