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Market Research · Quiz 2 · 24 Mar 2024 · January 2024 term

Question 12: Given below are the results of the intention to recommen…

Question 12

+3 marksNumerical answer

Given below are the results of the intention to recommend question for a brand which has done a c sat study. Pl calculate the NPS.

Scale points%
02
12
23
34
42
511
614
722
829
95
106
Show answer

Correct answer: -27

Question 12 of 24 in the IIT Madras BS Market Research (Market Research) Quiz 2 paper sat on 24 Mar 2024, in the January 2024 term (IIT M DEGREE AN EXAM QDB2 24 Mar 2024). It carries 3 marks.

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