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Design Thinking for Data-Driven App Development · End Term · 31 Aug 2025 · May 2025 term · Set QIA3

Question 12: During a design thinking hackathon promotion, the organi…

Question 12

+1 markOne correct option

During a design thinking hackathon promotion, the organizing team spent ₹15,000 on general outreach and an additional ₹8,400 to boost a specific social media post. That boosted post alone resulted in 300 registration app installs. What was the Cost Per Install (CPI)?

  1. A

    ₹50.00 per install

  2. B

    ₹78.00 per install

  3. C

    ₹28.00 per install

  4. D

    ₹36.00 per install

Show answer

Correct answer

  • C

    ₹28.00 per install

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Question 12 of 21 in the IIT Madras BS Design Thinking for Data-Driven App Development (Design Thinking) End Term paper sat on 31 Aug 2025, in the May 2025 term (IIT M IMPROVEMENT FN EXAM QIB1 31 Aug 2025). It carries 1 mark.

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