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Business Data Management · Quiz 1 · 15 Mar 2026 · January 2026 term

Question 4: For a consumer pyramid survey, if the Primary Sampling Un…

Question 4

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For a consumer pyramid survey, if the Primary Sampling Units (PSUs) were the villages and towns of the Census, then what are the Ultimate Sampling Units (USUs) from these PSUs?
NOTE: Enter the exact answer without any extra space in the beginning or at the end. Answers Case Sensitive : No

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Correct answer: household

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Question 4 of 18 in the IIT Madras BS Business Data Management (BDM) Quiz 1 paper sat on 15 Mar 2026, in the January 2026 term (Business Data Management 15 Mar 26). It carries 1 mark.

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