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Business Data Management · Quiz 1 · 15 Mar 2026 · January 2026 term

Question 10: Which of the following factors is most critical in deter…

Question 10

+1 markOne correct option

Which of the following factors is most critical in determining the market potential for a new product ?

  1. A

    The size of the target market and percentage of potential customers interested in the product.

  2. B

    Historical sale data of unrelated products.

  3. C

    Cost of production and distribution.

  4. D

    Current market share of existing products.

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Correct answer

  • A

    The size of the target market and percentage of potential customers interested in the product.

Question 10 of 18 in the IIT Madras BS Business Data Management (BDM) Quiz 1 paper sat on 15 Mar 2026, in the January 2026 term (Business Data Management 15 Mar 26). It carries 1 mark.

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