Question 10
You are analyzing market share data for the smartphone industry.
● Last year, total market volume was 100 million units; this year it is 105 million units. ● Last year, Company X sold 20 million units; this year its sales volume remained 20 million units.
Which statement best describes Company X’s performance in terms of market share?
Company X has maintained a 20% market share.
Company X has lost market share, from 20% to about 19%.
Company X has grown slower than the overall market and thus must have lower revenue.
Company X has increased its market share in value terms because prices increased YoY.