Question 1

+1−0Single correct

In FY 2022 vs FY 2021, e-commerce order volume grew by 69.4% while Gross Merchandise Value (GMV) grew by 73.6%, and average order value (AOV) grew by just 2.5% YoY. What does the near-parity of order volume growth and GMV growth, with only marginal AOV increase, most likely indicate?

A.
Customers are buying significantly more expensive products than before
B.
Growth is primarily driven by a surge in the number of transactions rather than higher spending per order
C.
Sellers are increasing prices substantially across all categories
D.
The e-commerce market is shrinking in terms of customer base

Question 1

+1−0Single correct

A.
Customers are buying significantly more expensive products than before
B.
Growth is primarily driven by a surge in the number of transactions rather than higher spending per order
C.
Sellers are increasing prices substantially across all categories
D.
The e-commerce market is shrinking in terms of customer base

Question 1

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Question 1

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